Tourism and conservation working in partnership.

21 years in 21 days: Day 20 - 2013

In 2013 we heard the great news that Jennings would be brewing a very special ale...

It wasn't hard to pick our favourite moment in 2013, as we were all very excited about the launch of Nurture Lakeland Ale.

Jennings agreed to donate 5p from every pint of Nurture Lakeland Ale to help protect the stunning landscapes of Cumbria: helping connect people and places to safeguard our landscapes, wildlife and heritage today, tomorrow and for a sustainable future.

The ale was stocked in 32 pubs across Cumbria and Lancashire - not only raising funds but also raising awareness of our work.

And with 7340 pints sold to date we know that it tastes good too!