Search our website
How you can help...
Choose how you can help right now:
Meet the Team...
What we do
'Inspiring people to care for the natural environment through Responsible Tourism'
Nurture Lakeland works with visitors and tourism related businesses to fundraise for local conservation projects and to promote environmentally sustainable tourism practices. We encourage businesses to adopt our Visitor Payback Scheme, to directly link visitors with the conservation of the area they have come to enjoy.
Our membership represents over 1200 individual tourism businesses and holiday cottage owners across the Lake District and Cumbria. Individual Membership is also available and allows visitors and members of the public to directly support our work.
Fundraising for projects
So far we have raised over £2million to support a diverse range of projects throughout Cumbria.
Many of our fundraising appeals relate in some way to climate change - either repairing damage made by changing weather patterns, or preparing and adapting for future change.
Some projects, such as Fix the Fells, focus on repairing and maintaining footpaths in the high fells, whilst others are working to improve ‘access for all’ by removing barriers and making small but important improvements.
Conserving threatened species such as red squirrels and the Osprey continue to be important, but we also provide financial support for the ongoing care of small local nature reserves and community projects, helping to preserve traditional skills such as dry stone walling.
Our ‘Love Your Lakes’ project is working to improve the quality of our lakes by reducing the amount of phosphate going into them. In our ‘Be Car Free’ campaign we are encouraging visitors to the area to give their car a break and enjoy low carbon transport opportunities such as boat, bike and bus.
Sustainable Tourism
Nurture Lakeland is a leading light in Sustainable Tourism. Based in the heart of the Lake District National Park we have seen firsthand how wildlife, the landscape and tourism activities are interlinked.
We are working to ensure that the environment and human activity co-exist harmoniously.
